Short & Sweet Steps to a Successful Blog

I've been blogging for a while now and have been an internet junkie geek even longer. With this in mind I thought I'd share with you some short and sweet steps to a successful blog. These are steps you can take now and improve your rankings, standings, and increase the chances of your blog succeeding. I realize there absolutely no shortage of content on this subject and you have many places to go. This is why I wanted to make it short and sweet so that you can go through it and get back to blogging. We all get sidetracked at times, we all find ourselves staring at the screen with ten tabs open with articles we want to read about improving our blogging. Well here it is, short and sweet, and as promised.

A Marketing Plan Blog

Westminster College Blog has been going strong now for three years. I created Westminster College Blog in 2010 as a way to document my progress through Westminster College's Bachelor of Business Administration (BBA) degree program I was undertaking at the time. The degree is done and I can hold it in my hands. The blog however is far from done and continues to attract new and returning visitors every month. I haven't been good about adding fresh content but I do my best to keep it updated.

This is what got me thinking. Westminster College Blog is totally a marketing plan blog. In the process of learning and recreating much of the content I've studied in the program I've come to realize I've taken the steps necessary to build a proper marketing plan.

Top 5 Marketing Objectives with Examples

Top 5 Marketing Objectives

Much has been written on the subject of branding and differentiation on this site. Each is a part of the overall business plan. An important part of the business plan is the marketing plan which includes your marketing objectives. We're a few layers in at this point and we're looking at a very important part of branding. We're literally looking at brand development; hence marketing objectives can also be called brand objectives.

Marketing objectives are goals set during the planning stages of business development.  Marketing objectives are formatted as a statement of the objective. Marketing objectives are both short-term and long-term and are generally developed as part of the business' marketing plan. The objective of this post is to give you a few examples of marketing objectives to consider adopting.

Top 5 Marketing Objectives

Here's a list of the top 5 marketing objectives with examples you may want to consider adopting as your own. I suggest you carefully go through this list as the process alone will help you get you to where you need to be. This list of marketing objective examples is not all-inclusive and should not be treated as so.

Marketing Plan Templates for the DUMB

Marketing Plan Templates for the DUMB

Simple Strategic Marketing Plan Templates & Sample Executive Summaries

For the DUMB!

When looking for something to write about I often turn to Google; more specifically to Google’s Keyword Tool. I have my ways and reasons for doing this. Tonight while perusing through the endless database cells it spat out I noticed something interesting. College students everywhere are looking for samples and templates to help them do something that is an inherent part of writing a business plan. Why are they looking for “sample executive summary” or “marketing plan template” or “strategic marketing plan template” or “simple marketing plan template”? Is it because they want something simple and easy? Is it because they’re stupid?

Developing Marketing Product Strategies for Services

Developing Marketing Product Strategies for Services

Much can be said about developing marketing strategies for products. When I say products, I mean tangible goods. What changes when we begin developing marketing product strategies for services? What changes? Why are the additional challenges that must be overcome? What are those challenges?
A product does not have to be tangible in order to retain the term product. An intangible service is a product requiring a different approach as far as marketing is concerned. The reason for this are the unique challenges that are faced by product managers retained with the goal of developing marketing product strategies for services rather than an actual physical product.
Both products and services have something in common in that they both focus on

NY Sales Tax

Let me begin by saying that there is a reason why so many NY businesses are incorporated in near-by states. NY Sales Tax is the reason and in this post I will go over  some of the different sales taxes in New York, covering NY sales tax, NY State tax, and NY’s online sales tax. I will cover this in detail.

New York Sales Tax Rate

Let us begin by looking at the NY sales tax. What is NY sales tax rate? According to The New York State Department of Taxation and Finance, the combined sales and use tax rate in New York City is the same as the state rate which is currently set at 4%.

MCTD, mctmt, and the extra 0.375%

That is only the baseline though. In addition to the baseline 4% tax, one needs to also consider local taxes which are imposed by each city and county. In addition to all of this, a NY sales tax rate of